Hi Scott,
I think it changes depend on your customer approach,customer journey and customer behavior.
I can offer you some KPI's sample.
Customer Approach :
Total Transaction Count (target daily,montly,yearly)
Customer incident count (ticket) /defect count ratio
Customer Journey :
Application install and uninstall ratio
Customer Behavior :
Order transaction top time period
Order transaction low time period
Regards
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hasim temiz
Vodafone Group
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Original Message:
Sent: Feb 27, 2019 10:22
From: Scott Garrison
Subject: Digital Quality KPI's
Hi Everyone,
I am new to this community and very excited to share and learn with you all. I work for Verizon and in my role I am tasked with measuring and monitoring the quality of our digital properties on desktop, mobile, tablet and mobile app. I am trying to get a sense of what KPI's other organizations use to measure quality of releases and digital initiatives. We look at our orders, conversion rate, market share, sales mix with other parts of our organization, Digital Interactive Score (similar to NPS), click through, all of the normal. I'm looking to narrow in on things like # of defects per release, velocity of "clean" releases, etc.
#DigitalEcosystems
#DigitalTransformationMaturity
#TMForumGeneral
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Scott Garrison
Verizon Communications
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